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Author Topic: Condom sales unfazed by economic downturn  (Read 1171 times)

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Offline George

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Condom sales unfazed by economic downturn
« on: February 16, 2009, 01:55:01 PM »
NEW YORK - The sale of condoms in the United States has
actually increased as the country has been mired in an
economic downturn, The Nielsen Co. says. The information
and media company said during last year's fourth quarter,
sales of the safe-sex items increased by 5 percent nationwide.

USA Today said Thursday condom sales in January
increased 6 percent compared with the same time period in
2008. Jim Daniels, who serves as marketing vice president
for the Trojan condom manufacturer, suggested the sales
increases may be due to U.S. residents finding cheaper
modes of entertainment during the economic crisis. "If
people don't have the money to go out to a fancy dinner
or are looking to cut back, Trojan gives them some real
affordable ways to stay in and make some great memories
together," he told USA Today.

Ansell Healthcare marketing vice president Carol Carrozza,
whose company makes Life-Styles condoms, said Ansell is
focusing on additional products to market to budget-conscious
U.S. residents.

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